Explainer animation for DSK Bank. Sweet and awesome.
DSKhome.bg is a new real estate website with thorough information, verified sources, credit calculator and no ads. A website that makes the purchase of a new home a walk in the park. We were tasked with creating an animation showing the DSK Home advantages in their full potential.
The rough pencil sketch storyboard was our first milestone - the backbone of all that was to come and helped us estimate the timing of each scene.
Refining the models, selecting the colour palette, materials, and textures gave us the final look. Our goal was to achieve clean, yet dynamic looking animation throughout the whole project.
To make it more subtle and yet keep the phone as a key actor both literally and metaphorically in every scene, we integrated it as part of every action and scene. All the action revolves around the device and spills in front of your eyes effortlessly.
Creative Direction: FourPlus / Noble Graphics
Storyboard & Modelling: Jelio Dimitrov / Alex Zhelyazkov
Client Service & Project Management: Venelina Miteva
Music & Sound: Sound9 Studio
Client: DSK Bank / Noble Graphics